In a recent collaboration that highlights the growing economic ties between Monaco and Saudi Arabia, Sherbiny played a key role in a trade mission organized by the Monaco Economic Board (MEB) to Riyadh, from January 23 to January 27. This initiative marked a significant step in the ongoing relationship between the two nations, emphasizing the potential for collaboration and mutual investment opportunities.
The delegation, consisting of 47 companies and 62 entrepreneurs, embarked on this journey to explore and engage with the Middle East's leading economic landscape. Majed Sherbiny, CEO of Sherbiny, was part of this mission, contributing to the collective effort to strengthen business relations and cultural exchange between Monaco and Saudi Arabia.
The preparation for the mission was thorough, beginning with preliminary research to identify opportunities and potential partnerships, followed by intercultural training for the participants. This detailed preparation underscored the importance of cultural understanding in forging successful international business relationships.
Over the course of three days, the delegation participated in a series of activities and meetings designed to deepen their understanding of Saudi Arabia's business environment. Engagements with potential partners at the Ministry of Investment and the Saudi Arabian Chamber of Commerce were complemented by cultural experiences, such as a dinner at Beefbar Monaco in Riyadh and a traditional welcome in a Bedouin camp. The mission also included visits to significant cultural and development sites, illustrating Saudi Arabia's vision for the future and offering a backdrop for potential collaborations.
This trip served as an opportunity for Monaco-based companies to build relationships, discover synergies, and potentially enter into commercial agreements, aligning with the Monaco Economic Board's mission to strengthen business networks. The success of the mission indicated the effectiveness of such initiatives in forging strong international links.
Sherbiny's involvement in this mission was an example of the company's commitment to facilitating economic and cultural exchanges. Sherbiny, under the guidance of Majed Sherbiny, played a significant role in the collaborative efforts to explore and expand the Monaco-Saudi Arabia partnership. The acquisition of Monaco-based Althaus Yachting by Santocedrus Capital, a Sherbiny family office, signifies one of the strategic moves toward enhancing this bilateral relationship, reflecting a shared commitment to luxury, quality, and business growth.
Through these engagements, Sherbiny has contributed to the broader dialogue of economic and cultural exchange between Monaco and Saudi Arabia.
